Feature & Benefits Video Series
KIA EV9 Launch
Showcase the EV9’s innovative features to global sales teams and consumers, driving awareness, engagement, and purchase intent while supporting record-breaking EV sales.
Studio Chef’s Role
Produced a series of 60–90 second videos highlighting key EV9 features: Ergo-Motion Seats, Head-Up Display, Digital Key & Fingerprint Recognition, Triple Panoramic Display, and 6 Seats with Swivel & Console Table. Videos were distributed globally to sales teams and integrated into campaigns and dealership displays.
RESULTS
The videos helped Kia achieve record-breaking EV sales. EV Sales Up 74% in 2024, driven by the EV9 and other models. UK EV Sales strong growth in Q1 2025, led by EV9, EV6, and EV3. Campaigns using these videos drove a 33% increase in consumer consideration and a 27% increase in purchase intent.
Studio Chef’s content educated sales teams, showcased the EV9’s standout features, and supported Kia’s digital-first strategy to convert interest into sales.
74%
EV sales increase in 2024 driven by EV9 and EV6
33%
Increase in consumer consideration from video campaigns
27%
Increase in purchase intent driven by the content
LET’s Get Cooking
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